hard-of-hearing

Google Glass, Wearable Technology, and Accessibility

March 18, 2013

Wearable technologies are an exciting trend, and hold incredible promise for accessibility. Yet they are still not universally accessible: Google Glass, for example, is not accessible for all deaf and hard-of-hearing people.

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Back In the Saddle

January 4, 2013

Many of you know about this blog, which I created to increase awareness about marketing trends influencing people with disabilities. But since June 13th, over six months ago, I have not actively blogged while I traveled through Turkey and the Netherlands, and then took on a full-time faculty role as a marketing professor at Gallaudet University in Washington, D.C.

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Access For People Without (Yes, Without) Disabilities

June 13, 2012

Sometimes, when people think of accessibility, they picture wheelchair ramps running up side entrances of buildings, on-board lifts on public buses, and large toilet stalls in many public bathrooms. If these features are usable only by a person with a disability, the wider community does not typically appreciate the value of inclusion for this person. If everyone else also uses this accessibility feature, it has two dramatic effects: it increases the market reach for the business that sells and markets this product, and increases awareness of the economic and cultural value of the disability market.

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Netflix Is Tone-Deaf As It Announces 80% Captioning Achievement

March 3, 2012

Netflix’s announcement that it achieved a 80% captioning milestone demonstrates that it does not understand its own deaf and hard-of-hearing viewers.

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Captions Now Searchable on YouTube

February 28, 2012

Caption text is now searchable on YouTube. Type “Frankly my dear, cc” in the YouTube search bar and see what you come up with!

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Bravo, Bravo: “Top Chef Texas” Webisodes Will Be Captioned

November 2, 2011

In mid-September, I wondered aloud on Facebook and other online forums about the Mashable article on the upcoming fall season of Bravo’s Top Chef, which will for the first time include Web episodes in its storyline. Will the webisodes, like the on-air episodes, be captioned by Bravo? In time for tonight’s Top Chef Texas premiere comes great news from Bravo: Top Chef Texas’ broadcast and online programming will be closed captioned.

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Google+ Hangouts In Sign Language: In The Works?

August 1, 2011

One of Google+’s innovative features is Hangouts, a group video application in which a person chats with up to ten people in his or her selected circle. However, it is not accessible to deaf and hard-of-hearing people who use sign language.

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More Captioning on YouTube and Netflix

May 13, 2011

As you noticed, i have been writing a lot about captioning lately. This is another one. In the past 24 hours, I learned of two major developments in captioning of online video which are too important not to mention.

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Captioned Movies…Now Showing At Your Local Theater!

May 11, 2011

As efforts to improve accessibility for deaf viewers at movie theaters gain steam, awareness of the options available to these viewers is crucial to the goal of achieving universal accessibility for the deaf in every movie theater in the United States. The reality, however, is there is not enough publicity in this regard, potentially undercutting the case for bringing more deaf and hard-of-hearing patrons to movie theaters.

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Knocking On Netflix’s Door: Captioning Revisited

April 26, 2011

Netflix — which has had no competition to this point in the online video subscription market — will find its turf invaded by Amazon, Best Buy, Dish Network, even Wal-Mart. Which brings up the burning question for deaf and hard-of-hearing movie customers: will the new entrants in the online video subscription space provide captioning for its offerings?

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